A Flodesk Review from a Brand and Website Designer Who Cares Way Too Much About Aesthetics
Listennn, I JUST know that emailing feels like a darn task. I have signed up and unsubscribed to all the platforms you can think of when it came to email marketing. From free, to ones that were just too much for your girl. Before Flodesk, email marketing felt like the friend from highscholl that I was kinda friends with but also will avoid at any cost when out in public?! You know the oh shoot all the sudden everything we see has our attention, doing what ever it takes to avoid eye contact LOL.
We all are living the same life I promise. BUT to the point I felt like it was such a darn task to write. As someone who felt uninteresting I was like how the heck am I going to be able to write an email to a list of people and make it worth reading?!!?
As a branding and webstie designer I care wayyy too much about simplicity and aesthics and if that wasn’t an option I was OUT. I really wanted something that felt easy and beautiful to use.
Michaela Dunn | Branding and Showit Website Designer | Get Started with Flodesk
Flodesk has entered the chat
To be so honest with you, I didn’t use flodesk for a hot minute, I was unsure of it being worth it. So many of my business friends were like “what are you doing, get an email list please” I listened and did what anyone else would do:
Went to google and tippy tapped in “best email list platforms” and I found Flodesk.
Once I dove in it literally felt like this:
I haven’t felt the need to look anywhere else because now it’s SO easy to use, design, and customize. All the things that mattered to me. ( and tbh we all should care about that)
The three things that changed after switching to Flodesk
1. My workflow
It became so much easier to reach new people and connect with them more 1:1 with stories that I may not neccisarily post on instagram for any and everyone to see. Nah, you got to be in the exclusive group to hear about how on prom I fell down a literal flight of stairs… concrete ones I might add.
But now time was being saved, I have automations set up to connect, follow up, create new things, etc! It felt more “put together”. I was able to move faster without loosing quality, and that’s so needed as someone with 3 kids at home full time!
2. My brand presence
How much more fun is it when everything is cohesive?! You’re able to not only connect with your words, but also visually! Y’all the first thing I did after signing up was add all my logos, fonts, images, and colors so I could design all my emails to be so onbrand.
My audience is finally getting a experience from me that is cohesive no matter where they land.
3. My confidence + consistency
I’m honestly so much more likely to send emails now….which still feels wild to say. Before, I would overthink, delay, or just avoid it altogether because the process was too much.
Now? I actually want to show up in my inbox. I feel more at ease pressing send because the experience feels simple, aligned, and not like I’m fighting the system the whole time.
Using Flodesk as a simple email platform has taken away that “ugh, I should probably email my list” feeling and replaced it with something that feels intentional and doable.
It finally feels like email marketing for creatives, not for tech wizards or corporate marketers, and that alone has helped me show up each week.
Features you ACTUALLY care about (not all of them)
Let’s be so forreal, I don’t care about having more features. I care about having the right ones. The ones that make my brand look better, feel easier to manage, and actually help me drive results.
These are my favorite Flodesk features that won me over, they we’re truly flirting with me with these ones:
01. The design freedom and patented layouts
This was a non-negotiable for me. I can create visually on brand emails without worrying that design will hurt my deliverability. My emails don’t just look elevated.. no, they land where they’re supposed to. And because of how they look, they build trust faster and convert more confidently.
That connection between design and performance matters so much.Trust me on that one.
02. The intuitive builder
This my friend is what makes it so easy. My brain is fried most days from desiging brands or websites all day. They make it so easy to contineut to keep up with the looks t’s clean, simple, and genuinely enjoyable to use.
I’m not fighting clunky tech or digging through confusing menus…I’m just creating. Allowing me to easily show up each week.
03. Automations that WERK
Automations are a girls best friend, not diamonds or dogs or how ever that goes.
From welcome sequences to nurture flows, everything feels thoughtful and EASY. The personal toch means so much to me, so the fact that I can continue to add those personable moments without feeling overwhelmed.. 10/10.
I am able to grow without it overcomplicating every little aspect.
04. Unlimited email sending with premium features included (WINNA)
How freeing is that?! I don’t have to be penalized for showing up!!! (esp. during a launch or good ole black friday)
Every plan feels like a premium experience, no watered-down versions, no surprise limitations. I get to focus on building relationships and driving revenue instead of watching a send counter.
These features don’t just make emailing easier, it’s more impactful.
Ow, this was made for people like us.
Who I would send to Flodesk to use
If you are someone who is probably doing a lot themselves in their business and wants to dive into the email world without feeling like its hard. Who also might care deeply about their brand experience. One who wants to be creative with their emails… Flodesk is calling your name. It’s quite literally the easiest most simple email marketing platform for those diving in.
Just so you know Flodesk really is that girl
If I am being honest, I have subscribed to flodesk more than I can count. I have tried other routes as we all do trying to find the perfect shoe that fits. And truthfully nothing compares to the simplicity and ease of using this platform.
As a brand and Showit webstie designer, it is vitally important to me to have things feel cohesive visually and mentally not only with designing the emails that go out but managing the back end. Like I literally dont have time for chunky nonsense that makes my life harder. Flodesk really be that girl.
I know this ins’t entirely the sole purpose of why I always come back to Flodesk, but their team is just so darn fabulous. Knowing there are real KIND people running the ship that WANT to listen to what your concerns and acuatlly run with it has me so confident in the future of this platform as well.
Your invitation has arrived… are you in?
If you’ve been putting this off because email marketing feels scary, overwhelming, or like something everyone else has figured out except you… breathe.
You don’t need to know everything. You don’t need to do it perfectly. You just need the right platform.
Flodesk makes the whole thing feel EASY.
Ready to send stunning emails that convert? Start your free Flodesk trial today and get 25% off your first year → CLICK HERE